Amgen Biosimilars Ad Concept

Amgen is one of the world's leading biotechnology companies, committed to unlocking the potential of biology for patients suffering from serious illnesses. Their approach begins by using advanced human genetics to unravel the complexities of disease and understand the fundamentals of human biology in order to discover, develop, manufacture, and deliver innovative therapies such as biologic medicine. Unlike drugs, which are manufactured through chemical synthesis, biologics are manufactured in a living system such as a microorganism, or plant or animal cells. Most biologics are very large, complex molecules or mixtures of molecules, and are produced using recombinant DNA. A biosimilar is a biologic medicine designed to treat a patient the same way existing biologic therapies do — for example, a medication that triggers your body's natural immune system to fight disease. This photo-composited ad concept shows how the natural world and medical treatment collide to produce a fantastic new result.